Using QR Codes for Merchant Satisfaction

Thanks to the COVID-19 pandemic everyone has become familiar with QR codes. From restaurant menus to digital business cards, you’ve probably seen a QR code a few times already today. But there’s more to utilizing this revived call to action than just putting a URL into your favorite QR generator like Kaywa or a Chrome … Read more

POPcodes Tips on How to Create a Successful Promotion

By incorporating some of these points into the overall design of your promotions you will be able to effectively bond with your customers in a way that leaves a lasting and meaningful impression of you and your business on them.

POPcodes Selected Finalist in 2018 Canadian FinTech & AI Awards

2018 Canadian FinTech & AI Awards Presentation showcasing POPcodes

POPcodes, a startup focused on improving consumer, merchant and acquirer experiences, has been selected as a finalist in the 2018 Canadian FinTech & AI Awards. The Awards are held on November 26th in Toronto and bring together over 4,000 of Canada’s top entrepreneurs to attend the formal black tie Awards Gala. 

Study: One in four retailers feel paralyzed by Amazon

According to the study, 60% of retailers consider Amazon at least somewhat of a competitor. These companies also continue to grapple with free shipping, email communications and better access to customer data to mimic what Amazon does best: provide highly personalized and convenient experiences for customers. 
 
Specifically, 63% of retailers believe free shipping for loyalty program members is one of Amazon’s most impactful consumer-facing technology initiatives. Yet, only 10% of retailers have significantly increased investment in technology to better compete with Amazon. Meanwhile, 29% of retailers haven’t even changed their data collection and analysis processes as a result of Amazon’s influence.