Month: April 2017

This Week in Location Based Marketing – Episode #312

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POPcodes is pleased to have been featured in an episode of This Week in Location Based Marketing. In their weekly podcast Asif R. Khan and Aubriana Lopez discuss POPcodes Proof @ POS and how it impacts both the payments and the SMB retail sectors.  Have a listen here: https://www.thelbma.com/podcasts/331/this-week-in-location-based-marketing-episode-312/

Survey: Shoppers opt for help from phone over sales associate

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“Consumers are increasingly turning to their mobile devices to answer product-related questions, like price and availability, while they shop,” said Jason Purcell, CEO and co-founder of Salsify. “This year’s research again demonstrates just how critical it is for every brand and retailer to have a systematized approach to maintain robust and relevant digital content to retain shopper attention and win sales.”